• 10 BEST PODCASTS OF THE YEAR
  • New York Times
  • BEST FOOD PODCAST
  • James Beard Awards
  • Webby Awards
  • 10 BEST PODCASTS OF THE YEAR
  • New York Times
  • BEST FOOD PODCAST
  • James Beard Awards & Webby Awards

Maxwell House’s Connection with Passover Explained

Posted by

Apr 21, 2011
Maxwell House’s Connection with Passover Explained
Passover

In our Passover episode, I was stunned to learn that many American Jews rely on a religious text published by coffeemaker Maxwell House to mark Passover. Even the official White House Seder has used it.

So how did the coffee colossus get into the Haggadah business? Sporkful Eater Beth found the answer in this article, an interesting tale at the intersection of faith, marketing and caffeine. /mark

Photo: Flickr CC / 8bitjoystick

Filed under //     

comments powered by Disqus